Versus might take shot at puck tracking for NHL telecasts
By Michael McCarthy, USA TODAY
The NHL and cable TV partner Versus are talking about introducing "puck-tracking" technology as early as the 2008-09 season, executives from the network and the league told USA TODAY.
Tracking would make it easier for TV viewers to follow the fast-moving puck. But the idea brought back memories of Fox's "glowing puck" experiment from 1996-98. It got mixed reviews, with some players and coaches complaining the internal electronics of the "FoxTrax" puck made it play differently. When ABC picked up the NHL's broadcast rights in 1998, the idea was junked.
Marty Ehrlich, executive producer at Versus, has been pushing for a new puck-tracking system with NHL executives. If Versus gets the OK, it would test puck tracking on its studio show before trying it during a game, he says. There would not be any computer chips embedded in pucks, at least at first.
"We're looking to track the evolution of a play," says Ehrlich. While puck tracking is on his "wish list," he admits it's still a "sore subject" with hockey purists. "There's people who looked at it as a great success at Fox. A lot looked at it as a dismal failure."
Marc Fein, Versus' senior vice president of programming, says puck tracking could be a great tool to trace the pinpoint passing of NHL stars. "You could see how they thread the needle," he says. NBC and other networks employ tracking technology to trace the flight of shots on golf telecasts. The Golf Channel, Versus' sister Comcast network, recently won its first Sports Emmy for its AimPoint technology, which predicts the break of a putt, Fein notes.
John Shannon, the NHL's senior vice president of programming, says the league's open to another attempt at puck tracking — as long as it doesn't compromise the integrity of the game. "The one thing you have to admire is Fox's ingenuity at the time. It was great promotion for the game," he says.
Monday, May 12, 2008
Versus looking into Puck tracking
I saw this story over on the center ice blog. All I can say NOOOOOOOO. I am going to be very unhappy if they go to a versus version of the fox glow puck. The Fox glow puck was a joke and should not be replicated. I have seen the argument that some of the newer fans to the game can't track the puck and it makes it difficult for them to follow the game. I would rather not compromise the integrity of the game just to please a few novice fans or to attract a few more. Hockey is a regional/niche sport and I don't want it to become a side show just to get more viewers.
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